The contact centre Industry in Manitoba plays a vital role in facilitating commerce and communication.
There are approximately 890 businesses in Manitoba that provide customer contact services, employing a workforce of over 36,000 individuals, a figure that continues to grow steadily. These businesses encompass a diverse range of sectors, including but not limited to telecommunications, retail, healthcare, and financial services, all of which are increasingly recognizing the vital importance of customer service in maintaining competitive advantage and ensuring customer satisfaction. The workforce engaged in these customer contact roles is not only substantial in number but also varied in skill sets, ranging from entry-level positions to specialized roles that require advanced training and expertise in communication, problem-solving, and customer relationship management.

In addition to traditional customer service roles, many of these organizations also incorporate technology-driven solutions, such as customer relationship management (CRM) systems and artificial intelligence, to enhance the efficiency and effectiveness of their service delivery. This blend of human expertise and technological innovation is crucial in meeting the evolving expectations of consumers, who demand quick, personalized, and effective responses to their inquiries and issues.
Furthermore, the growth of remote work has expanded the talent pool, allowing businesses to tap into a broader range of skills and experiences, thus contributing to the overall development of the customer contact service industry in Manitoba.
As the demand for high-quality customer service continues to rise, these businesses are also investing in ongoing training and professional development for their employees, ensuring that they are equipped with the latest knowledge and skills to handle complex customer interactions. This commitment to workforce development not only enhances employee satisfaction and retention but also leads to improved customer experiences, fostering loyalty and long-term relationships with clients.
Overall, the customer contact services sector in Manitoba is a dynamic and integral part of the economy, reflecting broader trends in consumer behavior and the increasing significance of customer engagement in today’s marketplace.
An Industry that is FUTURE thinking!
We are:
Promoting the development and sustainability of a growing, healthy and dynamic Industry
Providing access to current and innovative “best practices”
Delivering meaningful high quality training, including industry certification
Sharing knowledge about industry information, trends and challenges
Presenting opportunities for partnering, networking and showcasing services and/or products
Recognizing excellence within the contact centre industry
Enhancing the industry’s profile and public perception
Who we are? The Contact Centre landscape in Manitoba.
The contact centre industry in Manitoba is crucial for commerce and communication. With minimal negative environmental impact, contact centres represent an ideal "green" business.
At a broad level, the contact center industry in Manitoba is structured as follows:
29% - Service Sector
33% - Public Sector
21% - Telecommunication
13% - Finance and Insurance
4% - BPO

MCCA - where service meets excellence.
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